Thomas Voigt: 2 Important factors for implementing CS at Series A + B

December 6, 2024

This week we start with the basics, you've just raised your Series A or B funding and you're looking to build an AM or CS Team. Where do you start?

Thomas Voigt, Founder at the CS Academy has a simple yet powerful answer for you, there are 2 priorities to begin with:

1. Customer Segmentation

2. Customer Journey Mapping

These form the foundation of how companies set up their Customer Success Teams as well as being a major factor in how they work cross-functionally with other teams including sales, Marketing and Product.

#NetRevenueRetention #CustomerSuccess #AccountManagement #NRR #GRR #Renewals #UpSell #CrossSell #GTM #GTMOps #Gotomarket #B2BSoftware #CSP #CustomerSuccessPlatform

Alex Berry
Co-Founder
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